Search Engine Optimization is often thought of as a set of tips & techniques that, if done right, can shoot up your website ranking in search results and get it to the top! This is only half-truth though. The process of optimizing a website starts right from the time you think about building a website. Yeah... contrary to popular belief, SEO is not something that follows website launch. Rather it is what you need to base your design process on. And just like there are best practices to optimize your website, there are also other stuff that can potentially have a negative influence on your SEO efforts. So just as much you need to do the right things, you also need to make sure you don't do the wrong things: Here are some design elements that you absolutely must NOT apply: Drop Down Navigation or Mouse-Over Menus This was a rage till recent past! Drop down menus not only saves real estate on a page but is a great way to arrange the navigation elements cleanly... Not to mention th...